It's taken me a very long time to come to this decision, but I now know that it's the right one.
I will be closing my Etsy shop, elliven. I think that this has been a long time coming, and it's very, very, very bittersweet.
Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma - which is living with the results of other people's thinking. Don't let the noise of other's opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.
This year has been a very busy year here in our house, and it doesn't look as though things will be slowing down anytime soon. If anything, 2012 will be even busier than 2011 (more on that to come soon!!!). Something had to give. I slowed down production, I minimized my item list and yet I still didn't feel as though I could keep up. It's not just the sewing, it's all of the things that go on behind the scenes. Shipping, packaging, ordering, correspondence, promoting, photography, listing, etc.
Right now, I need to focus entirely on my family and what's happening here right now (again, more to come on this soon). Things are just so very busy and with my husband being deployed for part of the summer in 2011 and his schedule continuing to be somewhat demanding, I need to be here, 100% for my kiddos, my husband and myself.
That being said, is this a permanent closure….
Nope, definitely not.
Do I play to continue to sew….
Will I continue to create and design items while the shop is closed…..
You can count on it!
As to when the shop will reopen, I truly don't know as of yet, but it will most likely be sometime in the fall.
My dream has always been and continues to be to design and create beautiful pieces and to run and manage a successful shop. But, I truly feel that there is a long way for me to go and therefore only giving it 50% and getting to where I want to be, is just not realistic. I hope to come back with a lovely brand for elliven, to have a clear business plan and I'll be able to take things to the next level….
I plan to come back stronger than ever!
I will continue to blog and I hope you will continue to follow along!
I want to thank you. Thank you so much for all of your support, your kind words and love. It has meant SO much to me! I am truly thankful.
So here's to a new chapter….
and with that, I will be offering a closing out sale, a See You Soon sale.....
save 30% on everything in ths shop with coupon code: SEEYOUSOON
The sale will continue until all/most of the stock is gone. You can find the shop here.